Leveraged Markup
Leverage Markup To Offer Your Customers Exclusive Savings And Rewards
Leveraged Markup
Turning Your Pricing Strategy Into a Growth Engine
Leveraged Markup is an innovative approach that transforms the difference between your product’s cost and its sale price — the markup — into a strategic incentive budget. Instead of sacrificing profits through discounts or costly loyalty programs, leveraged markup uses your existing margins to fund customer rewards that drive real business growth.
How It Works
- Identify Your Markup
Every product or service you sell has a built-in margin — the difference between how much it costs you and how much you charge your customers. - Allocate a Portion to Incentives
Our software dynamically taps into this margin to create a percentage-based match system — a reward or discount customers purchase and use, much like a prepaid membership card at their favorite local business. - Create Smart, Sustainable Rewards
Customers buy a reward or discount, then receive back what they paid plus an additional matched percentage. This value is added to their branded membership card, incentivizing repeat visits and increased spending.
Why Leveraged Markup?
- Protect Your Profits
Use the markup you’ve already built into your pricing — no deep discounts or external funding required. - Drive Customer Loyalty
Real, tangible rewards foster stronger emotional connections and repeat business. - Simplify Incentives
No confusing points or complex redemption rules — just clear, immediate value. - Leverage Local Relationships
Empower your business and your community by delivering rewards that can be used right where your customers shop.
The Benefits at a Glance
| Traditional Point Systems | Incentrex's Leveraged Markup System |
|---|---|
| Confusing, abstract point values | Simple, percentage-based real dollar value |
| Requires heavy discounts or external funding | Uses existing markup — protects margins |
| Rewards often delayed or unclear | Immediate, tangible rewards |
| Difficult to align with pricing strategy | Directly tied to your pricing structure |
| Generic, often impersonal | Local, branded, and emotionally engaging |
Ready to Transform Your Customer Incentives?
Leverage your markup, unlock new growth, and build loyal customers — all without sacrificing your profits.
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